Academy Award-nominated Margot Robbie is taking the reins as the brand new face of Chanel No. 5, starring in a surprising marketing campaign. This iconic fragrance, first launched in 1921, has continued to captivate generations over a century later.
Margot Robbie for Chanel No. 5 Advert
In Karim Sadli’s putting {photograph}, Margot exudes easy stylish. She wears a daring pink tweed jacket and skirt and lounges alongside an enormous, outsized model of the No. 5 bottle.
But it surely’s not simply the visuals that make this marketing campaign unforgettable. The scent itself is a lesson in luxurious perfumery. With a fragile steadiness of jasmine, neroli, could rose, vanilla, and sandalwood, Chanel No. 5’s floral notes are as timeless as they’re tantalizing.
The accompanying quick movie, directed by Italian filmmaker Luca Guadagnino, takes the marketing campaign to new heights. Set to the hypnotic beats of Daft Punk’s Veridis Quo; the movie follows Robbie and Jacob Elordi as two lovers whose paths proceed to overlook.
The stress builds to a dramatic climax because the pair take separate plunges into the pool, the ripples a poignant reminder of the fragility of human connection.
